Partnerships Insights & Performance Analyst

Partnerships Insights & Performance Analyst

We have an exciting opportunity to join our Liverpool FC team as a Partnerships Insights & Performance Analyst. This role plays a pivotal part in shaping the future of our global partnerships by providing insight‑led decision support that helps win, deliver and renew world‑class partnerships.

What will you be doing?

Win – Partnership Growth and Prospecting

• Use data, market research and category analysis to identify high‑potential brands and partnership opportunities across key markets.
• Translate performance data and market intelligence into compelling business cases that demonstrate the strategic fit and commercial value of partnering with Liverpool FC.
• Support forward‑looking category strategies that identify white space and opportunities for commercial growth.

Deliver – Partner Performance and ROI

• Analyse partner and campaign performance data to uncover insights that enhance activation strategies and maximise ROI.
• Develop and maintain reports and visualisations that bring clarity to partnership performance and commercial impact.
• Collaborate with Partnership Management teams to embed insight into day‑to‑day delivery and performance reviews.

Evolve – Strategic and Departmental Support

• Contribute analytical and strategic input to departmental initiatives that drive commercial growth and operational effectiveness.
• Support ad‑hoc analytical projects that inform decision‑making across the Partnerships Department.
• Champion a culture of curiosity, continuous improvement and forward thinking within the team.

Who are we looking for?

A commercially minded individual with a strong problem‑solving mindset who can translate complex challenges into clear, data‑led actions is required. Proficiency in Microsoft Excel and PowerPoint is essential, along with excellent written and verbal communication skills. The ideal candidate will have experience from a sports, media, consulting, or sponsorship background, and familiarity with social media analytics, audience insight tools, or sponsorship valuation platforms. Knowledge of commercial strategy, marketing effectiveness, or business planning principles, and experience with data visualisation tools such as Power BI, would be a distinct advantage.

Why should you apply?

This is a full‑time permanent role working 35 hours per week, based in our London office. The vacancy may close early if we receive a high volume of applications, so we encourage you to apply as soon as possible. We offer a competitive salary, 25 days holiday (plus 8 bank holidays and the option to purchase up to an additional 5 days) and a contributory pension scheme. You will also have access to our benefits kit with high‑street discounts and a range of benefit schemes, and opportunities to get involved with volunteering through the LFC Foundation.

At Liverpool Football Club, we are committed to equality, diversity and inclusion and are always looking to make a positive difference in the communities we operate within. We are proud of our achievements in this area, maintaining the Premier League Equality Standard, becoming a founding signatory of the Football Association’s Football Leadership Diversity Code and being recognised as a leader in equity both on and off the pitch. We take our responsibilities seriously and are committed to increasing the diversity of our people and becoming an increasingly inclusive workplace for all.

Liverpool FC is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all colleagues and volunteers to share this commitment.